How to create and manufacture a new drink ? all the steps.

Whether you are a start-up, an independent, an industrialist, to answer your needs, we are surrounded by a network of partners and experts ready to invest and see your innovative drinks project emerge, grow and rise.
It is a collaborative work. More than a technical advice, it is a human adventure.



Audit, strategy of the drink

After the ratification of a confidentiality contract, we make a 360 degrees audit of your project and constitute reasoned specifications.

Market study

With about 180 drinks creators’ folders per year and 17 years of experience in this industry, our market expertise allows us to establish the best strategic angle for your drink.

Marketing study

Qualification of your target, distribution circuits and psychological prices are among the numerous studied subjects.


Once the market and marketing studies are done, communication tools might be deployed : recommendations in communication ; graphical creation and execution ; packaging : label or direct impression, cluster pack, punnet ; marketing mix ; PLV ; digital communication, etc.


Research and development

Multidisciplinary skills in R&D : sciences and technologies in agribusiness industry, flavourists, œnologists, neurophysiologists (behaviors of the consumers).

We dispose of a modern equipment for the conception, formulation and stabilization of the drinks.

Formulation and sourcing

With or without alcohol, still or sparkling, in glass bottles, PET, aluminium or in cans, our engineers develop all kind of innovative drinks to satisfy your demands.

With more than a hundred listed laboratories, our aroma library has no limit. Always in research of innovative, functional, nutritive products, we travel the world searching for ingredients that make the difference.

Quality control and regulation

Traceability is respected all along the process. From the selection and approval of the ingredients, the determination of the most adapted stabilization process, to the production and the logistics, all the steps of the pathway are controlled.

No matter your aimed market, the regulations will be studied according to the countries of distribution.

Specifications and labelling

With a 20 to 60 pages technical book, you will dispose of every technical and legal information essential to be able to produce your drink everywhere on the planet.

Preparation for the certifications : BIO (AB, Eurofeuille), Halal, Casher, Sud de France


Tests in laboratory

Beyond the samples with an organoleptic purpose, which serves to validate your formula, we can manufacture tiny productions in labs (12 to 24 bottles).

Industrial test

From 20 000 cans of 250 ml, or 5000 bottles of 330 ml, you can test your finished products on the market with a minimal investment…


With a production capacity of 360 million cans a year, we support you all along your growth.


Aluminium cans (paint without Bisphenol A) : 150 ml, 250 ml Slim and Sleek, 330 ml standard and Sleek, 500 ml, 750 ml and 1000 ml.

Glass bottles : 250 ml, 330 ml, 500 ml, 750 ml.

Aluminium bottles : 250 ml, 330 ml, 500 ml.

PET bottles : 330 ml, 500 ml, 1 L, 1.5 L.


Grouping in HICONE, retractable personalized film, Cluster Pack, punnets and american cases.


Raw material transportation and produced merchandise

From the pallet to the container. From the laboratory ingredients to the production factory and your logistic storage unit.


We can store your production over a logistic unit under numeric traceability.

Order preparation, traceability and sales administration

We manage your stock in order to facilitate the organization of your supplies and the preparation of your orders. We make the picking, we prepare your order for the transporter, and we edit your BL customer.

Shipments : national and international proximity

We organize your transportation, all distances and all quantities, from the 24 pack to the container, on local, regional, national and international locations.



We support you all along the creation of your company, and help you to find the funding in order to reinforce your own funds and facilitate the financial leverage effects thanks to subventions.


We set up adapted tools to facilitate fund raising, participative and traditional credits in order to support your take-off.


Financial structuration and support in financial strategy, fund raising, equity, participative and traditional funding.

You have a drink creation project ? A need of help with the formulation of your drink, labelling… On all or part of the steps ?